Is your company looking for its next cost-cutting move? Better head to the restroom.
Hanging poetry in public toilets can dramatically cut down paper use, according to the latest research from Japan Toilet Labo. By hanging a “toilet poem” at eye level in a stall, overall paper use can be cut by 20%, if not more.
Boasting those numbers, the group is looking to have its poster plastered in over 1,000 public toilets throughout Japan. Among the slogans businesses can choose from:
- “That paper will meet you only for a moment”
- “Love the toilet,” and
- “Fold the paper over and over and over again.”
Toilet paper use in the country has exploded over the past few years because of the rise in the number of public bathrooms.
“It’s because it’s free,” said an official from the research group. “At home, people are more inclined to scrimp.”