If your company doesn’t have a social media policy, you’re leaving the door wide open for major problems.
Without a formal policy in place, workers are free to use social networks in any way they choose. And the mistakes can be much more problematic than a few embarrassing office-party pics on a staffer’s Facebook page.
Example: Larry starts up a an industry-related blog where he not only bashes some of your potential customers, but also leaks some confidential info unwittingly.
There’s no need to rewrite your entire employee handbook, but it’s important to include a few paragraphs about your company’s stance on what is and, more importantly, what isn’t acceptable when using social networking sites.
If you’re looking for some guidance on this, check out this website. The site asks a few basic questions then puts together a policy based on your answers.
Readers, does your company have a formal social media policy in place? Do you plan on adding one soon? Let us know in the Comments Section.