Securing and retaining customers in a slowing economy comes down to strong after-sales service
Movie buffs recall the motto of the arrogant but successful salesman in Glengarry Glen Ross – “Always be closing.” Simple as ABC. Right? When it comes to keeping customers satisfied and on-board in a recessionary environment, a better adage for companies might be “Always be serving.” As in, serving your customers even if it’s a […]